Keyword Sets Make Repetitive Keywording Push Button Easy
It is funny how some of the best features of Adobe Photoshop Lightroom get a ton of publicity while others are generally ignored. I did a search online recently for tutorials on one of my favorite Lightroom features and I did not find a single solid video tutorial on the beauty of keyword sets. I see this in my classes too, I rarely get questions on building keyword sets which I find ironic since they are one of the most useful time-saving features in the whole program.
Most Lightroom users already know that adding metadata adds value to your photographs and that keywords are one of the cornerstones of an efficient searchable image organization system. Not to toot my own horn, but I can find any image in my catalog, any image out of the twenty-five thousand on my hard drive, in milliseconds thanks to keywords.
Everybody loves what keywords do, but most folks dread the data-entry time required to add them into each and every image. I think that most Lightroom users dread the data-entry time required to keyword their images for two reasons; a, because they lack an efficient keywording strategy and b, because they are unaware of the huge speed-boost that is hidden inside of the keyword sets feature.
Ready to see what keyword sets do?
Now, would you like some advice on an effective keywording strategy?
I believe that every image needs at least two keywords. The more words we add the better but at a minimum we must have two. In my system, every image needs at least one keyword that places it into a broad category and at least one keyword that is a specific descriptive term.
If I could talk to you before you start using Lightroom, I would urge you to take out a piece of scrap paper and to write down a brief description of your photographic work. I would urge you to write just one simple paragraph about what you do with your camera because you can’t design an efficient strategy until you can describe your work in terms of the essential questions: who, what, why, and how do you photograph? The idea here is to come up with a short vocabulary list that describes all of your images; simple words that describe your style or specialties.
I use words like “landscape,” “portrait,” “architecture,” and “macro” for my categories. Everything that I have ever photographed fits into at least one of these broad categories. If an image crosses the lines between categories then by all means use more than one word. For pictures of people working or playing in the outdoors, both the words “portrait” and “landscape” are descriptive terms that make sense. A close-up of an animal is a “wildlife” shot but the same animal with lots of its surroundings deserves the keywords “wildlife” and “landscape.”

On my first pass, I would add just these simple categorical keywords into every image, but wait…. These broad category terms make for easy searches, but adding them to every image would be a very tedious chore if I had to type each word in over and over again. Yes, it is true that Lightroom has lots of features that speed up keywording–smart typing and the painter tool–but none of these tools are as powerful as a keyword set.
I made my life easy by building and saving my “Styles of Photography” keyword set before I attempted to add meaningful keywords to thousands of images. I suggest that you do the same. Our categories may differ, but once your “categories keyword set” is built adding any of these keywords to an image is push-button simple.
Literally, all I had to do to add these terms to thousands of photographs was to select the appropriate files and then push the right button. Lightroom did all of the typing!
Yes, clicking on one of these words / buttons in the Keywords Panel is fast but there’s another secret. Using keyword sets becomes incredibly efficient, faster even than a mouse click, once you learn the ALT + a NUMBER trick. Combo this trick with block selection skills and you can fly through thousands of images in no time!
ALT + the appropriate NUMBER = the keyboard shortcut for any keyword in the set
Remember when I said that every image needs a minimum of two keywords? Well, the “Styles of Photography” set only covers my broadest terms. The real beauty of keyword sets only becomes apparent when you build additional sets for your more detailed image specific keywords.
Think about the two terms needed to describe, and thus to instantly find, a picture of someone in your family. The broad categorical keyword would obviously be something like “portrait,” but the specific descriptor would have to be the persons name. With portraits, what could be more specific than the person’s full legal name?
In keeping with this logic, I suggest building a keyword set for the members of your family / your closest friends / all of the really specific things that you photograph repeatedly. Typing my father’s name; “Marx Alan,” or my sisters name “Marx Julia,” into the “Add Keywords Here Box” in Lightroom is a waste of time. Entering family members names by-hand is a total waste of time because; a, I will need to use them again and again and b, because they all start with the same word so the smart typing feature is of little use.
Rather than wasting time typing these words in again and again, I built a keyword set for “the members of my family.” Yes, I have thousands of family photos and each one is keyworded with the persons name, but thanks to keyword sets I only had to type the full legal name into the computer once. Again, keyword sets and the ALT + a number trick to the rescue!

Do you see the logic to this system yet? When I do a search for images with the keyword “portrait,” I’m looking for all my people pictures. On the other hand, when I do a keyword search for a person by “last name [space] first name” Lightroom will instantly show me only the images that feature this one particular person!
At this point, I need to let you in on one more secret. You can switch from one keyword set to another without taking your hands off the keyboard! Alt + 0 (the zero key) moves you from one keyword set to the next in alphabetical order. ALT + SHIFT + 0 moves you from set to set in reverse alphabetical order.
Now if you are clever, and you remember Lightroom’s obsession with alphabetizing, you could easily line your keyword sets up so that they follow a loose logical order just by putting numbers in front of the set’s name. If you add numbers to the front of the set names then the ALT + 0 trick will move you through your keyword sets in the right order!
Before you get carried away though please let me caution you about creating too many sets. My worry here is that some folks are going to waste a lot of time creating buttons for keywords that they rarely use. If it’s not a term that you use often– hundreds or thousands of times–then please don’t bother storing it in a keyword set.
The members of my family, or the varieties of skiing that I photograph everyday, are worth the time it takes to make a keyword set because I will use thse words again and again. People, even models, that I only photograph once are not. I certainly keyword people that I photograph only once with “portrait” and with the person’s full legal name; I need to know who they are both for my own sanity and for legal model release purposes, but there is no reason to make their names into keyword set buttons. Making buttons for words that you don’t use repeatedly is just wasting time.
Once you have the ground floor (the category of imagery) and the top floor (the persons name, etc.) on every image then you can go back and spend more time adding in additional keywords. Again, the more keywords the better but adding lots of words takes time so on your first pass add in only the most essential information. Thanks to keyword sets, and a little planning, this couldn’t be easier!
If you need written instructions on how to build and save keyword sets I recommend reading these posts:
Filed Under: (04) Organizing Your Photography • Adobe Photoshop Lightroom Tutorials



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David
Would there be a way of adding a keyword set called for example “finches” and in it have 9 different kinds of finches. When I then click , say Bullfinch, all of the obvious keywords are added as well? i.e. Outdoor photography, Wildlife, Bird, Finch, and Bullfinch. So with one click I have added loads of keywords instead of clicking five times.
Dear Jonah,
If you took the time to establish detailed keyword hierarchies, or synonym lists, you could add a single word and all of the other terms would also get attached. I have not found this to be worth my time and effort but our needs may vary. If you decide that this is worth the effort then I would encourage you to build your lists using a text editor rather than Photoshop Lightroom’s Keyword List panel. See http://lightroomsecrets.com/2009/04/building-keyword-lists-outside-of-lightroom/ for more advice.
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David Marx
Dear David,
I only have one Lightroom catalog – as you suggested – but I went to look and I did have my “Store Presets with Catalog” option off! For some reason I did switch this off recently – would explain why things were gone. Thank you so much for replying so quickly, turning this back on restored my previous presets – both in the metadata & keyword modes. So glad I don’t have to redo them all!
Cheers!
Hello David,
Love your tutorials! They’ve really helped launch me into the Lightroom world. I have a couple questions about Lightroom and Keyword sets. I’ve created many keyword sets over the past 8 months of working in Lightroom, and just discovered they’ve all disappeared! How is this possible? Only the default (I’m guessing) sets exist – Outdoor Photography, Portrait Photography & Wedding Photography, along with the option of Custom which is the choice right now and a list of my husband’s family names is what’s showing – but it’s no longer labeled correctly (I didn’t title this list “Custom”!)
This issue seems similar to another problem I had recently – when uploading my photos I noticed instead of my 2011 copyright information showing (the 2011 + my name) it said “none” in the metadata file – when I clicked to add my 2011 info it didn’t exist any more, nor my 2007-2010 info. EVerything was still filled out though when I went to retype in my info, except for the “title” of the metadata (2011 + name).
Can you help me figure this out? Thank you!
Dear Jana,
First, are you sure that you are in the right Lightroom Catalog? Second, in your preferences under the presets tab is the “Store Presets with Catalog” option turned on? Did you change this switch recently? Where we would storing your presets before things went missing? If you are indeed in the right Catalog then I bet this switch is the culprit.
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David Marx
Hi David –
Big kudos for a great tutorial. I am looking at Light Room purely for this feature, believe it or not. I work for the biggest mountain biking race in the world, The Absa Cape Epic. We have a huge bank of Images from the race’s inception until present but no system in place for filing the images other than in simple folders. Light Room has been recommended as the most appropriate option so here’s hoping we get it.
Dear Jessica,
Thanks for the kind words about the tutorial. I hope that keywords and metadata help. You might also find these tutorials useful:
http://thelightroomlab.com/2010/06/importing-images-creating-an-import-preset-and-copying-in-files-from-a-digital-camera-memory-card-with-adobe-photoshop-lightroom-3/
http://thelightroomlab.com/2010/08/searching-with-metadata-in-adobe-photoshop-lightroom/
http://thelightroomlab.com/2010/12/selection-secrets-in-adobe-photoshop-lightroom/
http://thelightroomlab.com/2010/11/introduction-to-collections-in-adobe-photoshop-lightroom/
http://thelightroomlab.com/2010/12/tracking-sales-and-submissions-using-collection-sets-in-adobe-photoshop-lightroom/
Good luck getting all those mountain bike racing photos organized.
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David Marx
this is top notch “shehat”!
Your article on creating Keyword Sets for Lightroom was very helpful. I’m wondering if you have any knowledge of using the same type of process in Adobe Bridge with Photoshop CS5, because I use CS5 not Lightroom.
Dear Janine,
I don’t know of a similar feature for the Adobe Bridge. You could get clever and build something similar yourself with a utility like TextExpander.
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David Marx
David,
Very helpful information. This will save a ton of time in my keywording effort. Lightroom has very advanced and orderly keywording capabilities. It has been really useful to read the various information on the web before just diving into it. Thanks for the contribution.
Randy
Dear Fernando Ramos,
Thanks for the positive feedback. You actually have two questions here. First, if your keywords are recorded down to the file level– meaning that they are written into the file’s metadata– then they will migrate from catalog to catalog automatically. See http://thelightroomlab.com/2009/05/the-mega-important-automatically-write-changes-into-xmp-switch/ for more details.
This will move only keywords that are in use from one catalog to another. If you want to move all of them– active and inactive– go to Metadata Menu at the top of the screen and use the “Import / Export Keywords” buttons. This is an important switch especially if you are going to share a controlled vocabulary list of keywords from one computer to another.
Your second question is on how many catalogs a person should have. This is one of those topics where every expert has their own opinion but I am big believer in the advantages to a single large catalog. In my opinion, one catalog is the best system for most Lightroom users. See http://thelightroomlab.com/2009/11/john-beardsworth-on-10-things-i-wish-i-could-tell-a-slightly-less-novice-lightroom-user/ and its related threads more on this topic.
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David
Hey David,
Great tip!! I just started using Lightroom and I’m having difficulties to use the keywords since I can’t migrate keywords from one catalog to another. I was wondering if you have one catalog for all your pictures or one for each event?
Thanks a lot,
Fernando.
Dear John,
There isn’t a simple way to apply the entire set in a single click although you could achieve this if you nested all of the other keywords in the “Synonyms” section of a placeholder. Applying the placeholder would instantly add all the synonyms as long as you had the Export Synonyms switch turned on.
That said, I thinks this is a cumbersome workaround and that it would be much faster and easier just to hold down the alt key and run your fingers over the numbers 1-9.
–
David
Thanks for the video!
Is there a way to apply the ENTIRE keyword set quickly to your selection?
David,
Thanks for the post. I’ve always used photomechanic to handle the keywording on my images, however after reading your article, I will try the technique you have outlined.
Thank you for sharing.
Steve
Dear Simon,
I think that I would use “portrait” only for pictures where the person being photographed is the dominant subject in the image. If the crowd is the subject of the image then I might consider creating a “crowd” keyword too.
I shoot a lot of ski races. For images of a racer with a crowd in the background I use the keyword “outdoor adventure” instead of “portrait.” I reserve “portrait” for the stationary shots of the winners on the podium, smiling close-up headshots, and the other shots that lack an athelete in motion. There are times too when I use both words– “portait” and “outdoor adventure sport” on the same image.
Does this help?
Happy Holidays,
David Marx
http://www.davidmarx.com
Eric, David cheers for your very helpful suggestions. I am starting to see the beauty of how this keywording can work (yes, I said beauty and keywording in the same sentence – looks like I’m well on my way to becoming an LR addict).
David do you use the portrait keyword even if you don’t know the people in the shot (say crowd shots)? I can see myself creating a Portraits keyword as well as a People keyword, just to keep ‘real’ portrait shots separate from say crowd shots.
Simon-
I like Eric’s first suggestion the best. If I want to find “pure landscapes,” meaning rocks and trees only with zero people and if I have added the right keywords into every image, then I can make a Smart Collection with just two simple rules. To be in the “Pure Landscapes” smart collection an image must: a. contain the keyword “landscape”
b. not contain the keyword “portrait.”
Lightroom will continuously add or subtract images into this grouping because it is a smart collection. As you add more images into your catalog that met the rules for membership in this “club” they will automatically be added in!
Hope this helps,
David
Thanks for the link in the post!
Simon, I can give you at least two other ways to do this:
1 create a smart collection with your two filters:( first “keyword contains landscape” and second “keywords doesn’t contains portait”;
2 in the searching field of the Library filter of the Text filter, you can use “!” for the word you don’t want to search : for you it can be: “landscape!portrait”. You’ll have all your pictures that match landscape without portrait.
I think the 2 way is faster.
Not useful in your case but we can also use “+” and a word or part of a word to find all pictures with this word/part of a word : for example “+familyname” to find all the picture with the same family name.I know this is a poor example but in France it’s time to go to eat so… no time for a better example, time for potatoes!!!
Hope it helps
Great article, thanks! I’m about to embark on a keywording marathon, making up for many years’ neglect.
Regarding searching for specific images, say I wanted to find all my landscape photos that didn’t have people in them. Would I first filter by landscape keyword then exclude photos with the portrait keyword?
This seems a little tedious and I’m wondering if there’s a quicker way…?
Mmmh. Thank you for the “alt” trick, very useful! And more than the trick, I begin to think to my keywording in terms of strategy. So thank you twice!!